Underage Drinking Social Media Plan

Week 3 – Statistics on Underage Drinking 

Post Copy – All Platforms: Missouri’s youth alcohol use remains higher than the national average. This matters for developing brains because we know that early drinking increases risk for injuries, poor decision-making, and long-term alcohol problems. Protect your child by maintaining strong boundaries against use and being a safe adult. 

#agematters #delayfirstuse #braindevelopment #underagedrinking 


Post Copy – All Platforms:  Parents, you matter more than you may realize.  

Most high schoolers say that their parents’ opinions and expectations of substance use, including alcohol, influence their choice to use or not. Having conversations about rules and expectations is one of the strongest prevention tools we can use because teens listen, even when it doesn’t seem like it. 

#agematters #delayfirstuse #braindevelopment #underagedrinking #TalkAboutItMO #ParentPower #MissouriYouth 


Post Copy – All Platforms: Parent conversations matter. Youth who talk regularly with parents or caregivers about alcohol are significantly less likely to drink underage. The statistics aren’t just numbers — they’re proof that communication changes outcomes.  

When adults talk, youth listen.  

#agematters #delayfirstuse #braindevelopment #underagedrinking #youthprevention #healthybrains #protectourfuture #talktheyhearyou #truth #statsdontlie 


Week 4 – Alcohol and Parenting 

Post Copy – All Platforms:  Kids notice more than we think — especially when it comes to alcohol. 

SAMHSA reports that parent behavior is one of the strongest predictors of whether a child will choose to drink underage. Setting a good example isn’t about being perfect — it’s about showing teens what safe, healthy choices look like. 

#agematters #delayfirstuse #braindevelopment #underagedrinking #alcoholandparenting #setgoodexamples  


Post Copy – All Platforms: Parents play one of the strongest roles in preventing underage drinking. When children grow up in supportive, nurturing, and connected environments, they are far less likely to experiment with alcohol or other substances. The way we show up matters — and everyday moments of connection help delay first use and protect the developing brain. 

#agematters #delayfirstuse #braindevelopment #underagedrinking #alcoholandparenting #setgoodexamples #talkaboutit  


Post Copy – All Platforms: Parents and caregivers play a powerful role in preventing underage drinking. Youth are less likely to drink alcohol when parents talk early, set clear expectations, and stay involved.  

You don’t need one “perfect” conversation. Small, honest talks over time help protect the developing brain and delay first use. 

#agematters #delayfirstuse #braindevelopment #underagedrinking #youthprevention #healthybrains #protectourfuture #talktheyhearyou #truth #alcoholandparenting